Privacy Policy
Last updated October 29, 2026
Echo is a service provided by Alpha POS Services Inc ("we", "us"). Restaurants use Echo to take online orders, run rewards and manage waitlists. This policy explains what we collect when you use a restaurant's Echo page, how we use it and the choices you have.
What we collect
- Account details you give us: your mobile number, name, and optionally your email address and date of birth when you join a restaurant's rewards program.
- Order and activity details: what you order, when you pick it up, your points balance and history, and waitlist or reservation requests.
- Your choices: whether you agreed to marketing texts or emails, when, and where you agreed.
- Technical information, such as your IP address and browser type, used to keep the service secure and to prevent abuse. We do not use advertising trackers.
Card payments, where a restaurant offers them, are handled by a payment processor; we do not store full card numbers.
How we use it
- To sign you in (we text you a one-time code), run your rewards account and process your orders.
- To send the messages you ask for: a sign-in code by text, and an order receipt by email if you ask for one.
- To secure the service, prevent fraud and abuse, and meet legal obligations.
- To record your choice if you agree to receive marketing messages. We do not send marketing texts or emails today.
Text messages
We use your mobile number to text you a one-time sign-in code. We do not share mobile numbers or text-message opt-in data with third parties or affiliates for marketing or promotional purposes. Details are in our SMS terms.
Who we share it with
- The restaurant you sign up with. Your rewards account and orders are the restaurant's customer records, and we hold them on its behalf. One restaurant cannot see another restaurant's guests.
- Service providers who help us run Echo, such as hosting, our text-messaging provider (to deliver your codes) and email delivery. They may use your information only to provide their service to us.
- Authorities or others when the law requires it or to protect people and the service.
We do not sell your personal information.
How long we keep it
We keep your account for as long as it is active and as the restaurant needs it, and sign-in codes only briefly. You can ask us to erase your personal information; your points history may remain without any personal details attached.
Your choices
- Reply STOP to any text from us to stop texts. Reply HELP for help.
- Ask to see, correct or erase your information by contacting us below, or ask the restaurant.
Security and children
We protect information with access controls, separation between restaurants and encryption in transit. No system is perfectly secure. Echo is not directed to children under 13 and we do not knowingly collect their information.
Changes
We will post changes on this page and update the date above.
Contact
Email help@alphapos.net
Phone (630) 528-2293
Mail Alpha POS Services Inc, 27W291 Geneva Rd, STE J, Winfield, IL 60190